COVER LETTER TIPS

MAKE IT CUSTOM

We can tell you, this one’s really important and can make or break an application. For each and every new positionthat you apply to, you need to create a specific cover letter that is targeted and thoughtfully written. It’s easy for a recruiter or employer to tell if you’re just submitting a generic cover letter. A well-written cover letter shows that youare serious about applying for a position. The good news is that your cover letter shouldn’t be a huge essay; half apage is typically a good length.

DELVE DEEPER

Complete your due diligence on the organization and the role to make sure you understand their mission andgoals. That way, when you come to write your cover letter you’ll be in a position to highlight how your experience, skills or values relate to supporting the organization on a deeper level. Employers are always impressed when an applicant demonstrates an understanding of how and why they do that they do.

THINK OF IT AS A MOVIE TRAILER

Your resume (which has the bulk of the detail of your professional experiences) will accompany your cover letter. Don’t repeat any information that isn’t show-stopping. Show off the key strengths and highlights that make you a great candidate for the role and organization. Be really specific here, with examples of achievements that add depth to your application. Imagine what your cover letter should demonstrate to convince the hiring manager you’re worth moving forward in the process.

QUALITY OVER QUANTITY

For an entry level role, if your cover letter is under half a page you’re doing a great job lengthwise. For a senior position a cover letter can easily be 1-2 pages. In short, cover letter length is very dependent on the role you’re applying for. In all cases, be wary of rambling or providing too much detail or you risk your hard-craftedcover letter not being read at all. Make it as easy as possible for a hiring manager to move your application to the next stage by being clear and to the point.

ANTICIPATE QUESTIONS ABOUT GAPS

Where you have any employment gaps use your cover letter to explain them to put a hiring managers’ mind atease as to what was happening at that time in your career. Don’t let an employment gap stand in the way ofyour progression in a hiring process. Answering any question marks that hang over your application from theget-go will make it more likely to make the cut.

This post was provided by Harbour West Consulting.